Our Vision
Our company’s vision is to collaborate with commercial partners to deliver high-quality services and products at competitive prices, aiming to:
- Increase the group’s market share
- Secure a rapidly growing market for our services and products
By maintaining excellence in quality and affordability, we strive to strengthen our position as a trusted leader in the industry.
Our Mission
We are committed to working closely with our clients to continuously meet their demands for services and products, while striving to deliver innovative and sustainable solutions.
Our Core Commitments:
- Efficiency – Optimizing operations for maximum productivity
- Quality – Maintaining the highest standards in all offerings
- Safety – Ensuring secure and reliable products/services
- Integrity & Honesty – Upholding ethical business practices
By adhering to these principles, we aim to build long-term trust while driving sustainable growth in all our operations.
Our Goal
Our company is dedicated to achieving the following key objectives:
- Become one of the largest suppliers in the Iraqi market
- Deliver high-quality products and services at competitive prices to GCC countries and Iraq
- Contribute to market improvement by raising standards and fostering sustainable growth
By focusing on quality, affordability, and regional expansion, we aim to strengthen our position as a trusted leader in the industry.
Modern Generation Company for General Trading and Communications is an extension of Damouk Commercial Agencies, which was established in 2004 in Baghdad, Iraq. The company expanded its operations to establish Damouk General Trading Company in the United Arab Emirates in 2008.
Global Expertise and Specializations
With years of experience and dedication, our company has developed expertise in multiple international sectors, serving as the official agent for leading global companies, including:
- Gunnebo – Security and protection products
- IST – Information technology, software, and technological solutions
Modern Generation Company Also specialized in Logistics and commercial/industrial refrigeration solutions for various global brands and sources.
Market Expansion and New Ventures
To meet evolving market demands, Modern Generation Company was established to expand into:
- Telecommunications
- Marketing, supply, and distribution of agricultural products, equipment, and fertilizers from Jordan, Saudi Arabia, and other premium global sources.
Strategic Partnerships
Our company has signed multiple Memorandums of Understanding (MoUs) with international firms to:
- Exchange expertise
- Train skilled professionals
- Achieve the highest international standards in joint project execution.